A Shopify store that helps garage flooring buyers measure, choose and order with confidence

Garage Style has over 10 years experience in interlocking PVC floor tiles, and the range now runs from garage, workshop, detailing and gym flooring to storage cabinets, hexagon LED lighting, garage doors, ramps and accessories. That breadth is a strength for the business and a problem online, because a visitor who wants a smooth grey floor for a double garage does not want to wade past gym rubber and lighting grids to find it. The store had to carry the whole range while making each buyer's path feel short.

We built the Shopify store, structured the range by use rather than by product code, built the store around its quote and planning tools, and we continue to run Garage Style's SEO and paid ads.

Interlocking floor tiles are not an impulse buy. Before anyone adds to cart they need to know how many tiles cover their space, whether the dimensions round to full tiles or leave an awkward strip at the wall, which edges need ramps, how many corners that means, and whether a smooth, raised disc or vented finish suits what they do on the floor. Get any of those wrong and the delivery is either short or long, and both end in a call rather than a photo for the gallery.

Then there is trust. A garage floor is a considered purchase from a supplier they have never bought from, often paid for in one go, and not the sort of thing you return on a whim. Shoppers want to see that other people have bought it, that the price is fair, that delivery is clear and that someone will fit it if they would rather not. On a store that also sells cabinets, lighting and garage doors, those reassurances have to be visible without crowding out the products.

We built the store on Shopify and organised the range by what the floor is for. Flooring splits into garage, workshop, vented or detailing and gym, each with its own set of finishes, samples, guides and tools, and the mega menu carries storage cabinets, hexagon lighting, garage doors and accessories alongside it without burying them. A Get Started section gathers the quick quote, pricing guide, configurator and dream garage builder in one place, so a visitor who is not ready for a product page has somewhere to go.

The tile calculator does the arithmetic buyers dread. Enter the grid width and length, pick a product and colour, choose a border or checkerboard pattern if you want one, and say which sides need ramps, and it returns the total tiles, ramps and corners with an add to cart button at the end. Under the header, a trust bar shows the store's Google rating, price match promise, delivery terms, nationwide installation and Klarna, and a gallery of finished installations backs it up.

The finished store lets a buyer do the whole job themselves if they want to. They can land on the flooring that matches their use, compare Classic Smooth, Raised Disc and Vented finishes, order a sample pack, work out the exact tile, ramp and corner count for their space, pay with Klarna if that suits, and read the installation guide before the boxes arrive. If they would rather talk to someone, the quick quote, dream garage builder and garage consultation booking are a click away from any page.

We are not going to quote traffic or sales figures here, because the client's numbers are theirs and we would rather show the work than dress it up. What we can say is what the store displays to its own customers: a 5.0 Google rating, a price match promise, clear postage and next day delivery terms, and nationwide installation. Those are the client's commitments, and the store's job is to make sure nobody misses them.